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FOR COPYWRITERS, MARKETERS & NON-DESIGNERS

Deliver work with confidence. And look like a true PRO. Every. Single. Time.

Take the first step by signing up for the Skill-UP Newsletter, the only design-focused newsletter exclusively for copywriters, marketers, and writing pros (like you!) who want to level up their skill set.

Photo of Ralitsa Minkova at her desk

What if design was broken down in a copywriter-friendly way and you could:

Deliver a WOW-worthy service to your clients that's hard to match

Use essential design best practices to better support your copy every time

Level up your wireframing skills and leave all guesswork behind

You don't need to know it all. You just need to know *enough* so you can impress your clients. Present your copy with confidence. And know exactly why you recommend the things you do.

"The wireframing session was MAGICAL. Rali created an informative and tactical workshop for my membership and some EPIC bonus material that totally blew me away. 


You not only made my life easier but your delivery was incredibly generous. Thank you!"

Belinda Weaver

Copywriting Coach & Mentor, CopywriteMatters.com

Choose your personal path to design mastery

Whether you're looking for some quick tips to level up your skill set or are ready to go ALL IN and invest in yourself and in a skill you can apply to your client projects, your own business, and anything else in between...  There's something for you here.

Boost your skill set with practical UX/UI design tips and insights

Join the only design-focused newsletter exclusively created for copywriters, marketers, writing pros, and non-designers.


Packed with actionable tips and insights from the world of design psychology, UX/UI design, and wireframing. So you can set yourself apart from every other copywriter out there. 🔥

Everything you've ever wanted to wireframe with confidence

Creating your own custom templates based on your unique process can take a lot of time. And that's often a luxury you may not have. ⌛️


The Wireframing PRO Kit comes packed with all the checklists, templates, and resources you need to create better, tighter-looking wireframes without wasting hours in Figma... or battling with tables in Google Ddocs (yikes!)

Book a personalized Design & Wireframing Strategy Session

If you're looking for someone to review your wireframes for a big project so you can present your copy with extra confidence...


Or if you're limited on time but need to brush up on some key fundamentals and get your biggest design-related questions answered, a one-on-one session with yours truly might be just what you need. ✨

Go ALL IN and level up with my signature course for copywriters

Design 101 for Copywriters is *the* design fundamentals course specially created for copywriters without any design experience.


It breaks down the fundamental design principles you need to know, so you can step up your game, make more confident visual recommendations, and amaze your clients on every copy presentation call.  🏆

Have we met yet?

I'm Rali. Conversion copywriter and #emailgeek by day, UX/UI design-obsessed nerdy person at all other times.

Extra passionate about making design more approachable for other copywriters, and helping them feel empowered to step up their game and become their clients' new, best-kept secret.

My mission? 

To help you get dangerously good (and sought-after!) by mastering the key design fundamentals and honing your visual skills.

So you can bring more value to your clients, start working with designers as a dream team, and OWN your process, every step of the way. ✨ #Confidence

"I can already feel my confidence growing — just one month in. My fave part is when you analyse the visuals of real websites and emails.

My own eye has become so much sharper! I can immediately point out ways to improve a prospective client’s web page. I don’t feel like I’m making it up anymore — I can throw in terminology like “visual hierarchy” and “breathing space”. All thanks to you.

Your content hits my Goldilocks spot — just the right amount of useful. Haven’t had a single moment where I’m like “ugh this is not even relevant to a copywriter like me.”

Grateful to have a coach who puts every fibre of her being into helping me feel empowered.


You’re a rare gem, Rali."

Myra Ahmed

B2B & SaaS Conversion Copywriter

Sign up for the only design-focused newsletter exclusively for copywriters, marketers, and writing pros who want to level up their skillset. Bring genuine value to their clients. And become irreplaceable.

Practical tips and actionable insights on UX/UI design delivered to your inbox

Get one core design insight, one practical tip you can apply, and one thought to stir your powerful neurons. All broken down in an approachable way for non-designers. Lovingly crafted and dispatched (almost) every Tuesday.

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